Baba Farid Global Trading FZCO was founded by three experienced partners who saw a clear market need: delivering uncompromised, premium-quality Pakistani rice with complete transparency, consistent quality, and long-term reliability. With deep experience spanning procurement, milling operations, international trade, and financial management, our founders built Baba Farid Global on principles of trust, quality and partnership.
Baba Farid Global Trading was created when three professionals—Tanveer Ahmad, Muhammad Usman and Irfan Munir—joined forces to elevate how Pakistani rice is sourced, milled and exported. Each partner recognized that global buyers needed more than a trader—they needed a reliable, transparent, long-term export partner capable of delivering tailored solutions at scale.
Together, the founders combined their decades of expertise to design a business built on reliability, ethical sourcing and uncompromising quality. Baba Farid Global integrates financial discipline, supply chain experience and deep mill-level insight to meet the evolving needs of global rice markets.
Baba Farid Global works closely with Baba Farid Rice Mills, established in 1985 in Okara, Punjab, Pakistan. As one of the longstanding large-scale mills in the region, Baba Farid Rice Mills has decades of operational excellence and procurement depth. This partnership allows Baba Farid Global to implement strict quality standards from paddy purchase to final export packaging.
With access to advanced milling, polishing, grading and storage infrastructure, we ensure consistent, export-grade rice that meets the expectations of wholesale buyers globally.
With 15+ years of industry experience, Tanveer specializes in procurement, quality control and working closely with mills and farming networks across Punjab. His deep understanding of grain quality, kernel characteristics and milling processes ensures Baba Farid Global delivers export-grade consistency in every shipment.
With 10+ years of milling and export operations experience, Irfan manages production planning, quality grading, polishing, bagging, logistics coordination and container dispatch. His operational expertise ensures shipments are delivered consistently and on time.
With 4+ years of financial management experience, Usman ensures clean, transparent financial operations, bank-to-bank payment flows, KYC/KYS compliance and disciplined commercial oversight. His structured approach builds trust with mills and global buyers alike, forming the backbone of Baba Farid Global’s long-term partnerships.
At Baba Farid Global, leadership is not defined only by titles, but by accountability to our partners and the markets we serve. The founders believe that every decision—from paddy purchase to final loading— must protect three things: product integrity, the customer’s reputation, and the long-term health of the supply relationship.
Our leadership philosophy is built on four principles:
Clear documentation, honest communication and bank-to-bank payment flows.
Standardised processes at the mill and in logistics to minimise surprises.
Treating every buyer and mill as a long-term collaborator, not a one-off transaction.
Listening to each customer’s market realities and tailoring products, specs and packing accordingly.
Tanveer, Irfan and Muhammad Usman lead by example—staying close to operations, being reachable to customers, and continually improving how Baba Farid Global serves global demand for high-quality Pakistani rice.